Madison Hair & Makeup
BRAND IDENTITY & WEB DESIGN
Madison Hair & Makeup, a luxury bridal hair and makeup service based in Denver, Colorado, sought to establish a distinctive brand identity and an engaging website that reflected Madison's unique style and elevated approach to bridal beauty. With a focus on modernity, luxury, and inclusivity, the goal was to create an online presence that stood out in the competitive bridal industry and incorporated Madison’s own unique personal style.
Drawing inspiration from Madison's vision of sophistication with a touch of celestial charm, the design concept centered around a color palette of black, beige, forest green, sage green, and gold. Incorporating mid-century star icons added a soft yet distinctive flair, symbolizing Madison's commitment to making every client feel like a star on their special day.
The brand identity was crafted to embody Madison's core values of honesty, kindness, and inclusivity. A sleek logo with subtle star accents reflected the brand's modern and luxurious aesthetic while maintaining a sense of approachability and warmth through friendly and diverse photography provided by Madison. The color palette and design elements were carefully curated to create a cohesive and memorable brand identity.
Madison Hair & Makeup's brand identity and website successfully capture the essence of Madison's luxury bridal services. With its sophisticated aesthetic, inclusive approach, and enchanting celestial touches, the brand stands out in the competitive bridal industry, inviting clients to experience personalized and unforgettable beauty transformations.
The Website
The website design was carefully crafted to offer visitors a smooth and engaging experience, allowing them to explore Madison's portfolio, services, and mission statement effortlessly. A notable feature is the easy-to-use booking system, enabling visitors to schedule consultations with Madison hassle-free. Serving as the final touch to Madison's brand, the website seamlessly brings together her identity, showcasing who she is and the exceptional beauty services she provides to future clients.
